Partnerships | February 2021

BFL & Prudential expands service coverage

Prudential Laos extends sales service coverage with Banque Franco-Lao in Vang Vieng and Kaisonephomevoharn branch

BFL BRED Bank, together with its partner Prudential Life Assurance Laos (Prudential), has extended its sales service coverage to distribute life insurance products through BFL branches network in Vangvieng (Vientiane Province) and Khaisonephomviharn (Savannakhet province).

Vignarsone Mounalard, Director of Sales and Distribution at Prudential, said “As we continue to increase our geographical coverage with BFL, more customers are now able to access our Life Insurance products and services. We look forward to continuing working closely with BFL to help protect and secure the future of customers and their loved ones.”

“The expansion of our bancassurance partnership with Prudential Laos to our Vang Vieng and Savannakhet units is driven by our strong focus on providing customer-centric financial solutions to Lao individuals and businesses.” said Thomas Courrèges, Head of Marketing at BFL, “We truly believe that easing access to Prudential Laos’ leading suite of life insurance solutions across the bank’s network will help our customers meet their long term savings and protection needs".

Prudential’s bancassurance partnership with BFL started in 2020 in Vientiane Capital, Luanprabang and Champasack. Both Prudential and BFL are committed to further expanding our services and accessibility in order to serve Lao PDR’s fast-growing consumer base across the country.

About Prudential Laos
Prudential Laos is wholly owned by Prudential Corporation Asia. We opened our representative office in Vientiane in March 2015 and received our operating license from Laos Ministry of Finance in April 2016. We offer a suite of life and health insurance products to provide financial protection and savings for the people of Laos. Currently Prudential Laos distributes our products and services through our network of reputable bank partners, our direct financial consultant, and also our latest mobile application – Pulse by Prudential.

About BFL (Banque Franco Lao Ltd)
BFL is a joint venture between BRED Banque Populaire (BRED Group) and BCEL Public. The bank is celebrating its 10 years in operations in Lao PDR, delivering a full range of retail, business, trade and corporate financial services. BFL has been recognized as the Lao Banking Brand of the Year in 2020.

BRED is a cooperative Banque Populaire, supported by its 200,000 members and 4.4 billion Euros of equity, created in 1919. It is part of BPCE Group, ranked #17 banking group worldwide in terms of Assets. BRED is established worldwide with subsidiaries located in South East Asia (Laos, Cambodia, Myanmar), the Horn of Africa (Djibouti and Ethiopia), the Pacific region (New-Caledonia, Fiji, Vanuatu, and Solomon Islands). Please visit www.bfl-bred.com for more details on BFL.

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